The concept of nausea of text
The nausea of text means the ratio of the frequency of use of a keyword in a text document by and the volume of itself document. It is worth noting that the term is understood not only the frequency of repetition of a key phrase or a key segment, but also the frequency of repetition of any word from a certain key phrase.
Let’s say that in an article with the key query “installation of doors” the frequency of words from a keyphrase (“installation” and “doors”) will be lower than the frequency of use of the word “lock”. In this case, the significance of the page to the search engine will decrease, and this will reduce the chances of the page ranking as a result.
One of the most common methods of calculating text nausea is the so-called “classic” method. Nausea is calculated using this method by finding the ratio between the volume of text and the number of repetitions of certain keywords and segments in it.
In fact, it is a percentage figure.
The nausea rate is calculated by the formula (COP: OCS) x 100 = T (%), where COP is the keyword in its various forms, including case, genus and number, OCS is the general number of words, and T is an indicator of nausea itself.
The importance of following a normal level of nausea. How do I test the nausea of the finished material?
Today, there are many different resources to determine the quality of content that is formed from different metrics. So, there are many services to check the uniqueness of materials, as well as their nausea. In fact, all nausea testing sites have the same engine, although some may have a wider range of options.
Professionals have recognized that the optimum frequency of text according to the “classical” method of definition is an indicator equal to seven (7.0%), with slight deviations to one side or the other.
Why is it important to observe the nauseous text?
First, the nausea of the text affects not only the attractiveness of the material for users of the resource, but also the interaction between the page of the site where the material is posted and the search robot that checks this page, giving it a so-called relevance indicator (Russian. eq. “significance”) on the Internet.
As a rule, professional copywriters do not engage in calculating the nausea of text or uniqueness – they feel these things at the level of intuition. If the copywriter complies with the “write for people” law, the rate of nausea is usually low.
Second, too high the frequency of text can be perceived by search engines as spam, and therefore a site containing such a page may not be ranked by search engine. In some cases, only the page on which the material with too high nauseous text may be unranked.