Art composition: theory for graphic designers

Definition of composition Composition

 is the result of combining artistic elements into a single whole, in which most vividly reveals the ideological content, which can be aesthetic or and functional.The composition is based on cohesion with the main story and thematic center of all the less significant elements of construction .

Artistic elements of composition Elements

 of composition may act as dot, line, spot, silhouette and other graphic units. Especially well the relationship between these elements can be traced in abstractionist paintings.

 I would like to separate Vasily Kandinsky, as often the elements in his compositions are simple to primitive – this is what he will be remarkable to the artist and graphic designer of any level of ownership of the technique. Vasily Kandinsky takes “geometry” in pure form, complicating it only with local or multi-compacted (complex) spots, but also the whole “uncomplicated” of the picture is retained. It is thanks to this construction of the composition that you can clearly track the structural relationships between the elements: dynamics, rhythm, directions, dimensions, color and tone ratios.

Due to what is formed a “single whole”?

The main tasks of compositional construction are to create a harmonious, artistic and expressive image and ensure the integrity and unity of the common solution. It, in turn, is created due to compositional patterns and laws of composition.

Compositional patterns include:

  • Rhythm
  • Symmetry and Asymetry
  • Contrast and Newance
  • Proportions and Harmony
  • Modularity

Basic Laws Compositions in graphic design:

  1.  The law of unity (integrity) – combining elements of composition into one whole, thepresence of “attraction” between elements , they must “fit” each other, about thegroping of their inextricable visual and semantic relationship .
  2. The law of equilibrium – every composition must be steady regardless of whether it is symmetric or asymmetric. That is, the location of the elements should not cause doubt and desire to move them anywhere. The law of balance is directly related to the law of unity.
  3. The law of hierarchy (co-submission) — the arrangement of elements in the degree of importance, thecosubmission of elements , following from the necessity of observing the compositional unity (such as submission to the compositional center). This law assumes that there must be a dominantin composition, which is a compositional center. The main element attracts the viewer’s attention on himself, the role of the secondary – to shade or highlight the dominant and direct the viewer’s gaze when considering.
  4. The law of imagery – presupposesharmony of images , their thematic and ideologicalcommonality .
  5. The law of novelty — assumes the relevance of the topic in time, the originality of the artistic image and the conformity of the means of composition to the ideological design.

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